Redwood Credit Union of Napa, Calif., is committed to helping people learn how to better manage their money, and it has taken to the streets to get the message out. Hundreds of Napa residents recently discovered piggy banks on their doorsteps with an invitation to receive $5 by visiting Redwood's Napa branch. In addition, anyone visiting the RCU's Napa branch can enter a drawing to win an iPad.
"If there's one thing we've learned over the past couple of years, it's that people want and need help managing their money," said Cherie Knox, manager of RCU's Napa Branch. "Not only do credit unions provide affordable banking services, but because we are cooperatives, we have a unique focus on financial education in our communities. When people know how to make the most of their money, they help to strengthen the cooperative as well as their local economy, and most importantly, can enjoy peace of mind about their daily life and their future," Knox added.
Pictured here is RCU's Regional Assistant Vice President Amber Treshnell dropping off a piggy bank on a neighbor's doorstep.
The credit union will be focused on spreading the message of financial wellness throughout 2011, including its year-long "Amazing Savers Contest," which will follow five contestants as they work to improve their financial situations over several months in competition for a $10,000 prize.