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        "summary": "The future for CUs is a bright screen and those that will embrace this will be better positioned to thrive in a digital world.",
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        "uri": "/2016/03/29/the-rise-of-the-mobile-first-member/",
        "title": "The Rise of the Mobile-First Member",
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        "kicker": "Commentary",
        "prettyDate": "March 29, 2016",
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        "summary": "To win members over, eliminate friction within the mobile channel and focus on efficiency and ease of use.",
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      },
      {
        "uri": "/2016/03/29/the-rise-of-the-mobile-first-member/",
        "title": "The Rise of the Mobile-First Member",
        "byline": " David Eads ",
        "kicker": "Commentary",
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