The exterior of On Tap CU's Golden, Colo., branch. (Photo: On Tap CU)

The concept behind the design of On Tap Credit Union's two Colorado branches is fairly straightforward: When people are in a relaxed environment, they're more open to conversing about an uncomfortable topic. In this case, the uncomfortable topic is personal finance, and ever since On Tap adopted its brewery-like aesthetic, talking about money can be just as fun for the credit union's members as tossing back a cold one with their buddies (minus the actual booze, of course).

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Natasha Chilingerian

Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.