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Consumers Willing to Offer Up Data When Buying Fintech Products, Survey Finds

"Consumers are attracted to the easy user experience ... and are willing to overcome misgivings about how technology companies use their data."

By Tina Orem | April 23, 2020 at 01:11 PM

Almost two-thirds of Americans said they are willing to buy or apply for a financial product from a fintech company instead of a credit union or other traditional financial service provider. Even more Americans said they believe those fintech companies are more likely sell their personal financial data, according to a new survey from Ondot Systems.

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