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Often, when we hear terms like "membership strategies" or "member branch experience," we tend to think of sweeping overhauls that require demographic segmentation, custom analysis and months of marketing to employ. However, there are many things you can do to improve overall member experience right now. Sure, it's worth taking note of long-game strategies and knowing why you do what you do so you can do it better. However, short-game marketing can be just as effective.

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