Younger consumers are much more likely thanbaby boomers to say they are looking for financial advisors.

Analysts from LIMRA and Life Happens have reported that findingin summaries of results from a joint online survey of 2,082 US.adults

The analysts classify people born from 1952 to 1964 as babyboomers; people born from 1965 to 1980 as members of Generation X;and people born from 1981 to 1998 as millennials.

When the organizations asked survey participants, “Do you have afinancial advisor?”, about half said they did not, and did not wantone.

Only 7% of the boomers said they were looking for financialadvisors; 41% said they already had advisors and were happy withtheir advisors.

But 18% of the millennials polled, and 19% of the members ofGeneration X, said they would like to have advisors and weresearching.

Matt Derrick, an executive vice president at Life Happens, andJames Scanlon, senior research director at LIMRA, presented resultsfrom the groups' 2018 Insurance Barometer survey Monday, inChicago, at the 2018 Life Insurance Conference.

LIMRA has organized that conference together with the AmericanCouncil of Life Insurers, LOMA and the Society of Actuaries. Itstarted Monday and is set to end today.

The survey report also includes data on the participants'thoughts about social media.

The analysts found, for example, that 57% of the millennialparticipants were likely to check out potential advisors' socialmedia presence. Many baby boomers use social media, but just 26%said they would be likely to check out a financial advisor's socialmedia feeds.