Mirador Financial, a financial technology startup that enabled the use of social media data in business loan pricing, became one of the firms in the Northwest Credit Union Association's Strategic Link.

The Portland, Ore., based firm said it provides a cloud-based lending platform that allows credit unions to quickly expand or implement a small business lending program without additional infrastructure or development costs. It also allows credit unions to effectively serve small to medium-sized businesses, reduce and monitor risks, and better serve their members, Mirador added. 

"We are firmly committed to helping credit unions take the lead in fintech, leveraging emerging technologies to drive efficiencies and ultimately better serve their members," Denise Gabel, chief operating officer of the NWCUA, said. "With Mirador now part of the betaSpace incubator, Northwest credit unions have access to the new small business lending technology."

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