A convergence of two pivotal trends have put credit unions in a unique position when it comes to courting and maintaining relationships with baby boomers: They are super active on social media and mobile devices, and a myriad of new life scenarios have significantly changed how they're saving for retirement.
Social Security Fears, Longetivity Change Long-Term Goals: Baby boomers change course on retirement as the world around them shifts and new worries emerge.
Unleashing New Revenue With Older, Tech-Savvy Members: Baby boomers are just as wired, if not more, than their younger counterparts.
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