Hope Federal Credit Union, a $169 million institutionheadquartered in Jackson, Miss., with a mission to serve theregion's under- and unbanked, has announced that its debut ofmobile remote deposit capture is proving immensely popular and mayeven help the institution attract new members, said Bill Bynum,Hope's CEO.

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Bynum said that before MRDC, Hope had around 800 mobile bankingmembers. “We have added 1,900 more just since we started offeringMRDC in December.”

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Hope's technology partners in mobile banking are Henderson,Nev.-based Bluepoint Solutions and Austin, Texas-based Malauzai.

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“Low income people and people of color, groups that are ourcore, use smartphones at a higher rate than the generalpopulation,” said Bynum. Many do not have a personal computer athome, thus the smartphone is their primary means of accessing theInternet and its communication technologies.

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Said Bynum: “Many of our target members live in very smallcommunities. It's not practical for us to have bricks and mortareverywhere. So we see mobile as a great opportunity to extend ourservices.”

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He indicated that Hope's goal is to double its membership –presently 28,000 – in the next couple years. “Mobile will play abig role in that,” said Bynum.

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“Our mobile banking services are on a par with or superior tothose offered by many bigger, traditional institutions. This isletting us compete.”

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Bynum said that before year-end, Hope also plans to debutMoneyDesktop,the personal finance manager. The Hope version will be availableboth online and via mobile devices and, said Bynum, “it will helpour members make smarter financial decisions.”

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