Credit unions were the favored banking option for almost 35% ofparticipants in a recent poll conducted by GoBankingRates.com, but41% of the 1,508 respondents preferred local community banks, whileless than 23% opted for national banks.
|“The benefits of credit union membership are becomingincreasingly apparent to consumers, but it will take some more timebefore they're the prevailing choice,” said Casey Bond, managingeditor of GoBankingRates.com,whichgathered the data via Google Consumer Surveys.
|Bonds said the surveyprovides key insight, including that credit unionswere the preferred choice for approximately:
|46 % with income of$100,000-149,999
|37% within the ages of 34 to 44
|41% in states in the U.S. West
|37% living in major cities
|Jaime Catmull, public relations and social media manager forGoBankingRates.com, said that conducting the poll provided aninteresting glimpse into the way consumers feel about creditunions.
|“One thing I personally found out by conducting the poll wasthat people who belong to a credit union are more passionate andvocal about their banking choice,” she said. “Members love theircredit union”
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