Less than three years ago, most probably didn't know what theword “gamification'meant.

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Fast forward to 2013 and the term business gamification hasstarted to catch on with some of the world's most notablecompanies, according to Business Gamification for Dummiesby Kris Dugan and Kate Shoup.

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The credit union industry also has stepped a toe into thegamification trend, including the Filene Research Institute, whichstudied the idea and issued a report last year.

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(At right, this graphic speaks to that newphenomenon. Click on it to see expanded image.)

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