Sunmark Federal Credit Union turned to the world of the social Internet to help the New York credit union upgrade its online presence.
The $395 million, 45,800-member Sunmark in Latham, N.Y., used crowdsourcing to find the designer for the Albany-area credit union's new website.
"Crowdsourcing presented an opportunity to see and choose from many unique designs," said Lisa Totaro, Sunmark's marketing associate. "We reviewed premium designs at a fraction of what it would traditionally cost with a major design firm."
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
- Exclusive discounts on ALM and CU Times events.
- Access to other award-winning ALM websites including Law.com and GlobeSt.com.
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
