In order to drive profitability and performance, 87% ofemployers relied on wellness programs in 2012, up from 75% in 2010,according to the latest report from Buck Consultants.

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The report, titled “Working Well: A Global Survey of HealthPromotion and Workplace Wellness Strategies,” finds employersfrom all locations say improving worker productivity and reducingpresenteeism (at work while sick) are their top wellness programobjectives.

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“With productivity having a direct tie to bottom-line revenue,organizations now consider health promotion as a core businessvalue that positively impacts their ability to compete,” said DaveRatcliffe, principal of Cincinnati-based Buck Consultants. “Withsigns of job market improvement emerging in the U.S., employerswill be challenged to maintain productivity gains earned during therecession as employees have increased job mobility.”

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Only 36% of respondents report measuring specific outcomes oftheir wellness programs. Reasons respondents fail to do so are lackof resources at 68% and not knowing how to measure at 34%.Respondents from larger organizations are more likely to measureoutcomes.

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Still, only 47% of respondents from organizations with at least20,000 employees measure specific outcomes, Buck Consultants said.Among respondents who measure wellness program outcomes, 30% saythey placed greater emphasis on wellness programs during the tougheconomy.

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“Employers who measure program outcomes do so with a greaterfocus on driving business results,” Ratcliffe said. “A healthierwork force is a more productive work force, which produces greaterrevenue that is sustainable over the long term. So these employersunderstand the value of continuing their wellness initiatives evenduring hard economic times.”

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Another 23% of respondents say wellness programs have helped cutcosts of offering health care coverage. Within that sector ofrespondents, 62% say their health care cost trend rate reductionswere two percentage points or more while 13% say they were sixpercentage points or more.

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When it comes to globalization, 49% of respondents promoteworldwide health promotion strategies, an increase from 34% in2008. Program focus can vary by geographic region, but mostrespondents say physical activity, stress and workplace safety arethe three primary issues influencing wellness program design.

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The survey also reveals that incentives have a directcorrelation to program participation; however, initiatives thatrequire lifestyle changes, such as exercise and diet changes, areless impacted by incentives than more immediate programs, such ashealth assessments and biometric screenings.

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This article was originall posted at BenefitsPro.com, a sister siteof Credit Union Times.

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