With record growth in merchant and indirect lending last year,Texas Dow Employees Credit Union said it is looking to expand itsfootprint into Houston.

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The $1.8 billion cooperative in Lake Jackson, Texas, said in thefirst three quarters of 2012, indirect auto lending was up by 48% year-over-year with aportfolio balance of $402 million and is on track to be the biggestproduction year in the history of the program.

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Merchant lending production at TDECU was also up by 33% with aportfolio balance of $26 million, according to the credit union.Production in the specialty products category was up 133%year-over-year with a portfolio balance of $15 million.

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This combined growth, coupled with a demand for its services inHouston's metro area, has spurred TDECU to expand its footprint inthe region.

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In Houston alone, where TDECU said it is focused on bringing more of its services tomembers following a merger with two area credit unions, indirect lending has grown50% year-over-year.

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Chuck Smith, TDECU's vice president of indirect lending,attributed the growth to consumers' pent up demand for goodsfollowing a slowing of the economy.

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“Consumers had been cautious about spending and put off makinglarge purchases, but with signs of a moderately growing economy andattractive financing, they are ready to spend and we're ready tohelp them get what they want,” Smith said.

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To keep up with the demand, TDECU's indirect lending andmerchant lending division grew by 20% in 2012 to assistmembers, merchants and dealers, according to the credit union.

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“We have great people at TDECU. They view their biggest priority as delivering a qualityof service and a portfolio of products that serve the community atlarge,” Smith said.

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