"Got Big Plans?": Buxom Blonde in Direct Mail Piece From U.S. Senate FCU Riles Some
A direct mail piece from U.S. Senate Federal Credit Union that features a buxom blonde has generated some angry reaction, some national media attention and a petition drive started by an offended member seeking an apology.
News Update, May 31, 2012: U.S. Senate FCU Issues Apology
The “Got Big Plans?” campaign on the $563 million credit union’s website offers loans for various purposes, promising the Alexandria, Va., credit union – which has offices in the Senate Hart Office Building and the Government Accountability Office –“stands ready to “help with all that life dishes out.”