How Five College Town Credit Unions Keep Members Post-Graduation: Slide Show
College towns are home to academic opportunities, new social experiences, crowds of football fans — and plenty of young adults in need of financial services. By touting conveniences such as on-campus ATMs, student checking products and financial education resources, snagging new members is usually not a problem for credit unions located in college towns. But when student members graduate, find jobs and move out of town, credit unions often face abandonment.
Five college town credit unions from across the country told Credit Union Times what they’re doing to boost their member retention rates.
2. Alabama Credit Union (Tuscaloosa, Ala., $504 million in assets)
3. Arizona State Credit Union (Phoenix, $1.35 billion in assets)
4. Idaho State University Federal Credit Union (Pocatello, Idaho, $135 million in assets)
5. Aggieland Credit Union, College Station, Texas (a branch of Greater Texas Federal Credit Union, Austin, Texas, $507 million in assets)