The 141-member Minnesota Credit Union Network wants to helpconsumers with their “Bankziety.”
|The marketing campaign includes a website called SeeYouLaterBank.com and aFacebook contest through May 7 that asks Minnesotans to sharestories of banking anxiety, money stress or how credit unions havehelped.
|The “Bankziety” website includes a credit union finder,comparisons between banks and credit unions, and money managementtips.
|“Our credit unions have been telling us that they're seeing moreand more new customers coming through their doors because peopleare ready for something different,” said MnCUN President/CEO MarkCummins.
|“Based on what we were hearing, the time is definitely right tocapitalize on this 'bankziety,' a term we use to describe theanxiety and frustration consumers are feeling right now aboutbanks,” Cummins said.
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