The Credit Union League of Connecticut said its 2011 Sprint Discount Program was a success again this year, with 40 credit unions receiving marketing incentive checks for participating.
Seventeen individuals gathered at the CULC headquarters this week to celebrate sharing a total savings of more than $78,000. The league said the effort showed again the value of participating in noninterest income opportunities to help boost membership, enhance member relations and reduce costs.
For the 2010-2011 program year, Sprint reported that credit union members nationally saved more than $158 million in cell phone equipment and services.
“The Sprint program keeps growing every year,” said Nick Moalli, the league’s assistant vice president for Credit Union Services.
“When credit unions realize that they can help their members by providing real savings on a practical service while gaining a little advantage of their own, they’ll see that programs like this one easily become an integral part of providing total financial services that members benefit from far into the future,” Moalli said.