With the decline in vehicle loans expected to be a drag on overall loan growth well into 2012, credit unions may be searching for even more ways to boost revenue.
The founder of a new firm, cuautocoupon Inc., is hoping to offer another solution by connecting the industry with more dealerships while offering financing incentives to members.
Launched Nov. 14, through cuautocoupon, members are paired with their credit union's lending departments. After filing out an online form, they are given access to a coupon that can be redeemed at a local participating dealership that entitles them to receive special discounts off the vehicle purchase price.
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