While APL FCU didn't do any special marketing for Bank Transfer Day,the $353 million credit union in Laurel, Md., did see a bump inmemberships, including the month running up to Nov. 5.

APL FCU Marketing Director Kevin Marvel said the credit unionhad nine new members sign up in their branches, which was an increasefrom the typical range of four to five on a Saturday “so it wasn'ta crazy increase, but a nice bump. We also received several onlinemembership applications over the weekend – definitely more of thosethan usual.”

However, APL FCU ended October with a 70% increase in debitcards issued over October last year, and November has also startedoff very strong, Marvel said.

“The hits on the debit card page on aplfcu.org were up 323% fromSeptember, while the switch kit page was up 50%. We also had 15-20%increases on our 'Who Can Join' and 'Membership Application'pages,” he said. “Definitely some good numbers coming in.”

Marvel added, “I was a little worried B of A's announcement that they were no longer planning tocharge the $5 fee would take some of the wind out of the BankTransfer Day sails, but it seems like folks are still fed up withall the fees.”

Disclosure: Cooke is a member of APL FCU.