Back Office CUSO CURoots Launched
The California and Nevada Credit Union Leagues, along with several credit unions, came together to start a new CUSO called CURoots to help credit unions minimize their back-office costs.
"CURoots is founded on the cooperative business model," said Lucy Ito, the leagues' Senior Vice President of CU Growth and Development. Ito will serve as CEO of the new organization. "Our vision is to drive down costs for member-owners through large-scale collaboration across various credit union operational areas."