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Survey Shows Online Mortgage Service Popularity, Firm Says

Mortgagebot LLC, a leading online mortgage shopping service, says a recent consumer survey has confirmed that its Mortgage Marvel service is a favorite among mortgage shoppers.

The company said the survey, which it conducted with the Chicago firm Conversion Mill, showed that 81% of consumers rated Mortgage Marvel as "better" or "superior" for mortgage shopping than similar services offered by other national firms.

"Currently more than 70% of borrowers start their mortgage shopping on the Internet, so banks and credit unions are increasingly perceiving online-lending technology as a 'must-have' solution," said Rick Allen, Mortgagebot's director of strategic initiatives. "Lenders are using online mortgage-origination technology to attract new business, and they're gaining impressive benefits from Mortgage Marvel."

Mortgagebot said that the survey as 563 consumers who used Mortgage Marvel for mortgage shopping about their experience. Almost 20% agreed to the company's invitation and took the March 2010 survey.

Allen said the survey survey reveals that consumers place high value on Mortgage Marvel's unique feature set. About 53 percent specifically cited the ease of comparing multiple rate quotes as Mortgage Marvel's best feature, followed by its anonymity and its accurate, real-time quotes.

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