LAKE JACKSON, Texas — Texas Dow Employees Credit Union is bringing Young & Free to Texas.
Developed by British Columbia based Currency Marketing and made popular by CommonWealth Credit Union, Alberta, Canada, Young & Free is a financial management package designed to engage 19 to 25-year-olds towards effectively managing their money.
The Generation Y geared campaign engages through a microsite (www.youngfreetexas.com), social media and other nontraditional mediums. In addition, young people will compete and vote for their TDECU Young & Free spokesperson, who'll be hired to keep the site fresh, entertaining and educational with blogs, vlogs, polls, YouTube videos and more.
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