ST. LOUIS, Mo. -- Enterprise Car Sales, which works with credit unions to increase auto loan volume, is offering Kelley Blue Book trade-in value plus $500 for members' and employees' current vehicles during the month of July 2008.
The incentive is designed to expand opportunities for credit unions to make auto loans by stimulating interest in used car purchases. In addition to the extra $500 trade-in value, Enterprise Car Sales has an extensive selection of late-model used vehicles priced below Kelley Blue Book, the consumer-pricing book for used vehicles. A complete listing of cars and prices by local market is available at www.cuautodeals.com.
"This program could make a significant difference for individuals with credit challenges by helping to put more equity into the deal," said Brooke Gilchrist, national marketing manager for Enterprise Car Sales. As always, credit unions are guaranteed 100% of used car loans 100% of the time when they refer a member to Enterprise.
"Credit unions can take advantage of the limited time trade-in offer and competitive prices on a great selection of vehicles to increase member satisfaction, while driving business at the same time," said Gilchrist, who added that various print promotional materials are available to any credit union from Enterprise Car Sales, a division of Enterprise Rent-A-Car.
--cburger@cutimes.com
