Common Wealth CU Finds Its Young & Free Spokesperson

LLOYDMINSTER, ALBERTA, Canada -- Common Wealth Credit Union has found its Young & Free Spokesperson.

Young Albertans voted 19-year old Larissa Walkiw as the credit union's first Young & Free spokesperson.

"I am very excited to connect with 17 to 25-year-olds and help Common Wealth Credit Union see what they can do for us through the Young & Free program," said Walkiw. "It's exciting to be a part of an initiative that involves young people to the extent that we decide the financial services that we need and how they are communicated to us."

Walkiw, a visual artist, with a quirky, likeable personality, managed to secure 49% of the votes with her creative video blogs and e-journals posted on the Young & Free Web site www.youngfreealberta.com. In one month, her lively videos were viewed 3,632 times on YouTube and her Facebook group is up to 300 members.

As the Young & Free spokesperson, Walkiw will travel around the province, attending and speaking at events, producing and posting audio and video podcasts and writing regular blog entries on everything from finance to pop culture.

"Larissa is dynamic, likeable and definitely comfortable with all things web, so it's no surprise that she's captured the attention of the 25 and under crowd. By working with Larissa, we will be able to transform service, value, and benefits for our Young & Free Members to what they expect from their financial institution," said Common Wealth CU President/CEO Jeff Mulligan about the voting results.

Comments

More News

Resource Center

View All »

How Enterprise Software Helps Financial Services Firms Improve Efficiency and Reduce Costs

This white paper describes how enterprise software solutions, when built on a flexible and adaptable technology platform, can help financial services firms streamline workflows, consolidate...

Getting Ready for IFRS

This white paper describes how your company can make the transition to IFRS in a timely and cost efficient manner as well as what your...

CUT Daily eNews

Credit Union Times delivers breaking news and information you need to make the right decision for your organization - FREE. Sign up now!

Career Listings
Recent Career Listings
Browse Career Listings