Minnesota Corporate and Nebraska Corporate in partnership

MINNESOTA – Minnesota Corporate FCU and Credit Union Enterprises (CUE), a CUSO of Nebraska Corporate Central FCU, have formed a joint marketing agreement to provide CUE's new CRM product, CUE 121: The Member Relationship Manager, to Minnesota Corporate's member credit unions Credit Union Enterprises' strategy is to market CUE 121 through and with participating corporates, said Nancy O'Brien, president of CUE. She said that CUE 121 was developed specifically to enable credit unions to compete with larger financial institutions by overcoming the traditional barriers to CRM. "Cost, technology issues and training are all problems credit unions face in making decisions to adapt a CRM process. We feel CUE 121 solves those problems," said O'Brien. Minnesota Corporate conducted an impromptu survey of its members regarding their interest in MRM (CRM) and found interest to be high.