GoBankingRates.com selected these institutions for their extra effort.
Charlotte firefighters' credit union keeps up the effort during Breast Cancer Awareness Month.
Tampa credit union offers high-tech attraction for basic products.
Credit union believes augmented reality projector first of its kind in the Tampa market.
Employees at Indiana Members Credit Union in Indianapolis paid up to wear pink in recognition of Breast Cancer Awareness Month.
Alliant Credit Union, Chicago, participated in the 2010 Plane Pull to benefit Special Olympics Illinois, held at O'Hare International Airport.