Credit unions report positive results from partnering with organizations like GOBankingRates.com and MoveCU.com.
Lead generating websites have increase members and loans for many credit unions.
Here's what some experienced marketers are looking at as the new year rushes in.
As another year comes to a close, credit union marketers across the country are busy working on their 2014 marketing plans. Credit Union Times asked experienced marketers who serve dozens of small, midsize and large cooperatives from across the nation to give their insights about what they expect to be...
How credit unions spend their marketing dollars is not entirely based on targeting specific demographics, analyzing reams of data or interviewing focus groups.
Credit unions could use a refresher course in the often-neglected area of online marketing and advertising content compliance. That’s the message from Kyle Woodmansee, the compliance specialist for Des Moines, Iowa-based consulting firm PolicyWorks, who will present an hour-long webinar, “Three Commonly Overlooked Website Compliance Issues,” on Jan. 26.
Not everyone will be looking for sweaters and smartphones this holiday season.