Learn 3 ways you can fine-tune your insurance program to maximize noninterest income and meet member expectations.
This Opinion piece examines the premise, as stated in an IBM white paper, that "chief data officer is in everyone's job description."
Lights, cameras add high-tech action to credit union marketing possibilities.
We continue to address foundational ways to increase leadership capacity by focusing on mission, ethics and values and innovation. Combined with effective strategic communication, leaders establish trust, engagement, accountability and collaboration with employees and build strong relationships with customers and members.
How credit unions spend their marketing dollars is not entirely based on targeting specific demographics, analyzing reams of data or interviewing focus groups.
When CUNA Mutual Group set out to shake up a program that had grown a bit disjointed, the company went straight to members and credit unions to gather feedback on what changes needed to be made.
Approximately 2,800 potential new members for Maryland credit union from American Career Institute's eight locations.
Kitt hiring among long list of personnel changes, additions following recent shakeup at combined leagues.
With the economy creating new norms, marketing departments have had to adapt accordingly.
Social media isn't just for kids anymore. It has become mainstream and we receive more questions about it from our advisers each year.