Research shows NSF, courtesy pay and overdraft fees provide 40% of credit union fee income.
A survey overseen by a financial management website found that the fewest number of banks since 2009 offer fee-free checking accounts.
In 2012, 33,440 new members joined Bethpage, a 26% increase compared to 2011, the Long Island credit union said.
Since 2010, credit unions offering free checking dropped from 78% to 72%, while it plunged from 65% to 39% at banks.
Think firm cites importance of checking fees, GAP income but says don't lose focus on being member friendly.
A new survey of Long Island checking account holders found 60% of them also would most likely leave for free checking.
The account also includes access to a financial education and support program.
Credit unions with a marketing focus on low-cost ATMs and checking may want to continue that strategy as a new survey found those fees, on average, are rising.
Survey finds free checking with no minimum balance 72% of largest credit unions compared with 45% of banks.
South Carolina credit union creates Fresh Start Account program for those with credit score hiccups.