LAS VEGAS — This year's conference focusing more on the marketing of housing finance programs and less on the nuts and bolts.
HMDA data suggests that credit unions continue to grow in the home finance market, the American Credit Union Mortgage Association says.
For the first time ever, credit unions have originated more than 8% of U.S. mortgages originated in any given three month period, according to an analyst with Callahan and Associates.
Almost 1,200 of the 19,000 real estate professionals attending the National Association of Realtors conference visited the America's Credit Unions booth.
Trade group asks the question as it joins in at the National Association of Realtors convention in Anaheim, Calif.
American Credit Union Mortgage Association and several credit unions to represent in Anaheim later this week.
The key to building and developing a strong housing finance program may be for credit unions to define what it is that they are promising through their efforts and then making sure that commitment flows through the entire organization.
LAS VEGAS — Credit unions that want to see their mortgage business grow sharply need to change their corporate cultures to allow that growth to take place, according to an expert in sales and sales management.
LAS VEGAS — The continued uncertainty surrounding the reform of the secondary mortgage market, combined with what that might mean for credit unions and what they should do, led the way at the American Credit Union Mortgage Association's 15th annual fall conference.
LAS VEGAS — Morning sessions for big ideas and breakout sessions to look up close marked the ACUMA conference here this week.