Thank you for sharing!

Your article was successfully shared with the contacts you provided.

Watch out, everyone, here comes Gen Y. According to a new report from Javelin Strategy & Research, the generation of Americans born from 1979 to 1999 will surpass Gen X and Baby Boomers in total numbers and income in the next 10 years. The San Francisco-based think firm made a series of conclusions on the banking and payment habits and how to reach and keep this mobile generation as members and customers, based on a series of interviews of more than 15,000 randomly selected people throughout 2010. This slide show presents some highlights of the report – “Gen Y: How to Engage and Service the New Mobile Generation.” (This Fast Facts report also is in the Aug. 3 print edition of Credit Union Times.)

Dig Deeper

Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now

Copyright © 2018 ALM Media Properties, LLC. All Rights Reserved.