LAS VEGAS – Credit union marketing execs say uniqueness and constant change is critical in branding.
The $21 billion State Employees' Credit Union is in the middle of a legal quandary involving a widow who opened up a failed brokerage account with a defunct, credit union-formed broker-dealer and investment firm.
A case involving a widow who opened up a brokerage account with the defunct, CU-formed XCU Capital LLC, its shell later bought by State Employees' Credit Union, is in the middle of a regulator and legal quagmire.
Reaching inside the credit union movement following the tenure of a prominent outsider, CUNA last week named California-Nevada Credit Union League President Bill Cheney as its new leader.
California-Nevada Credit Union League President Bill Cheney was named the president/CEO of CUNA today.
Cinco de Mayo, the day Mexico's 1862 victory over the French is celebrated, may also mark the day when CUNA names a new leader.