Actual members breathe life into BECU’s latest campaign.
No longer is it a case of should a credit union be active on social media outlets such as Facebook and Twitter. Now, it has shifted to just how active and on exactly which channels.
Lessons for the credit union industry from a chimney in Rome.
For 2013, the new social media mantra has to be strategy first.
Credit unions aim to create a buzz through social media marketing rewards program.
At the time I received the job offer from Credit Union Times in 2000 I had also gotten an offer from a credit union in the marketing department. This popped in my head recently for some reason. I’d almost forgotten. I pondered how my life and career might be different...
Considering here what credit unions can do to keep at bay the what-might-have-beens.
You have probably been seeing the term big data popping up in many places. It has entered the business vernacular.
Doing more with less. You’ve heard the old cliché. It’s never been truer than in the last several years for credit union marketers.
DDoS attacks have been confirmed that have taken down two credit unions and several large banks’ websites. It’s been proven our entire financial system is vulnerable. While stealing personal information doesn’t seem to have been at play, this is a critical concern for the entire financial services industry.