Rebranding accompanied by new internal platforms and member offerings at Ohio credit union.
Credit union marketers searching for the best way to reach their members can dig into an overflowing toolbox today, ranging from traditional approaches such as direct mail to new options like Twitter and whatever else is currently “in.”
As far as Jay Magulski and Mark Hudzik are concerned, growth isn’t something you turn over to the marketing or corporate development department and figure the job is done.
The National Credit Union Foundation plans to hold a financial reality fair for the third year in a row at CUNA’s Governmental Affairs Conference.
Helping members manage their money with personal financial management tools is a win-win move for credit unions and members. Add a mobile alert feature that keeps members on top of their spending 24/7, and they may be even more likely to improve their habits.
The National Credit Union Foundation plans to hold a Financial Reality Fair for the third year in a row at the GAC, featuring Washington high school students.
Look! Up in the air. It’s a bird. It’s a plane. No, it’s………Credit Union Man?
Throughout history, credit unions have attracted the most members and achieved the most member loyalty when economic times have been toughest.
Sen. Mark Udall (D-Colo.), primary sponsor of S.2231, which would increase the member business lending cap to 27.5% of assets, received loud cheers as he spoke in favor of the legislation to about 500 gathered in Washington Nov. 27 to hike the hill in favor of the bill.
To understand what the aftermath of a disaster like Hurricane Sandy can do to a credit union look no further than the $1.8 billion Municipal Credit Union. In the difficult days following the super storm, MCU members became increasingly frustrated and furious, sharply criticizing the New York credit union for...