Here's a primer and a workout plan for getting your credit union's social media presence in shape.
As far as which social media channel reigns supreme, years later the answer remains it depends.
Mobility Matters is by veteran tech reporter Robert McGarvey. This week's topics include launches in New York, Texas and some thoughts about RDC.
Santa may have left a lot of tablets under Christmas trees last December, and for marketers, that could mean unwrapping a new opportunity.
There’s a special kind of member we’ve heard a lot about recently. They’re the types who come in for a car loan or a credit card or, more recently, move their money from a big bank to a credit union. And after that initial transaction, they go quiet.
SAN ANTONIO —Security expert warns of dangers of TMI on social media, notes that credit unions pay for members' follies.
With an eye out for deals and promotions, a fourth of credit card holders in a recent survey said they have become a friend, fan or follower of their card issuer or brand.
Three years ago, when the financial situations of many Americans began heading for a fall, the New York City-based, $1.6 billion, 320,000-member Municipal Credit Union took the opportunity to advertise how its services could help consumers manage their struggles.
Survey finds Facebook dominant channel and deals and promotions the primary motivator.
WASHINGTON — His predecessor had to lay people off and fight congressional efforts to dramatically increase the regulatory burden on credit unions.