Idea originates from league's new Innovations & Implementation Lab.
This Opinion piece looks at credit union public relations strategies for the new year.
Credit unions from coast to coast tapped into pop culture, entertainment and social media to raise awareness, engage members and increase revenue in 2013.
Multi-agency council suggests creation of risk management program for social tools.
I've been in the credit union industry for my entire career. In fact, I've been writing about credit unions even before I had a career, as my first credit union gig was a college internship.
Recommendations, referrals, word of mouth marketing, social referrals; read any marketing publication and you are likely to find these phrases in abundance.
Influence marketing software vendor says study finds only 30% of executive directors on social media.
New competitors, old products, balky regulators and a whole new generation of disintermediated consumers could spell disaster.
MnCUN reports 1.6 million members, close to 30% of the state's population.
Here's what some experienced marketers are looking at as the new year rushes in.