Just when your credit union starts getting the hang of Facebook, Twitter, Tumblr and Google+, someone writes a negative post on your page, and all hell breaks loose.
You resent them a little, don’t you? Those big banks with their huge marketing budgets and well-known brands. Their glossy brochures and those dazzling websites. Your credit union has great ideas, too, but with such a limited budget, it’s impossible to accomplish.
Customer service and marketing are blending into one place, and education is next.
Market uncertainty, lack of member awareness cited as challenges in growing credit union retail investment programs.
Chatter Yak! is making it easier to run worry-free contests, sweepstakes via social media channels like Facebook and Twitter.
Nearly all the credit unions surveyed by a pair of CUNA Councils were using Facebook to interact with members, the company said Monday.
Nearly 40% of 2,084 people who participated in an online survey said they are using mobile banking, according to the the Missouri Credit Union Association.
The free mobile app for Apple and Android mobile devices uses GPS technology to determine the closest credit union branches to a user’s current location.