$214M Tennessee credit union sets aside $100,000 to fund start-up loans. Launch party for members featured a social media marketing expert.
Credit unions in Ohio, Texas and Wisconsin are hoping to create a buzz for their services after partnering with a social media marketing and rewards program called BuzzBanking.
Credit unions aim to create a buzz through social media marketing rewards program.
Many small businesses, including credit unions, are quickly discovering that successful social media marketing takes more than knowing how to send a tweet. It entails devising a plan that fits into an overall strategy.
Social media plays a dominant role in Gen Y’s personal and professional lives. Between Facebook, Twitter, Instagram, Foursquare and Pinterest (and I’m sure I left out a few), it’s sometimes hard to understand how young adults have time for anything else.
I have had the extraordinary privilege of building relationships with credit union marketing professionals across the country in credit unions that fall into all asset categories and fields of membership. Hundreds of conversations have taken place during which the challenges associated with credit union marketing have been discussed, debated, and...
This month, I’ll celebrate my birthday, but I’m not sure how much celebrating I’ll do. At 28, I’m back in my hometown in Oregon after two cross-country moves and more than one journalism career blip thanks to the economic downturn.
When it comes to the trends in marketing, the challenge this year has been doing more with less.