Is the latest marketing buzz around quick response codes indicative of a growing trend or just the latest fad?
Frank Kenney knows well the potential harm lax smartphone security can pose to credit unions and any other enterprise that allows employees to access their networks with those phones.
A new international survey shows about half of employees in corporate enterprises use their own mobile devices to connect to corporate systems, raising significant security concerns, according to the survey sponsors.
Credit union marketers wondering where they can reach their members might consider this: The average U.S. consumer now spends as much time online as watching television.
When it comes to the trends in marketing, the challenge this year has been doing more with less.
Database Management Services Inc. has expanded its mobile banking service to include screen views designed for mobile devices.
While an estimated 90% of U.S. consumers use mobile phones, far fewer use them for banking. In fact, a Gartner report released in June said that out of the group studied, only 15% had used mobile banking in the past month.
For years, credit unions have urged members to regularly review their accounts in order to avoid overdrafts and quickly spot questionable transactions.
In the interest of serving a particularly security-savvy membership, particularly those engaging in notably alert-triggering activities,