Mobile banking has quickly taken on a key role in the growth strategies of leading credit unions.
Compass Plus white paper says to focus on uniquely mobile features to make channel attractive.
Texas corporate already offering mobile apps for Android and Apple devices.
Suburban Virginia credit union says 4,000 of its 27,000 members now using its mobile banking service since April launch.
Illinois credit union now reporting high adoption rate for mobile app it introduced earlier this year.
Think digital banking is only for Gen Y and younger? Think again, think older. Much older.
Mobile banking now is used by 33% of mobile consumers, per Javelin, a jump from the 24% who used it in 2011.
A new report from the Center for Financial Services Innovation suggests that products and services marketed to unbanked and underbanked consumers could represent a huge and growing market for the nation’s credit unions.
Bethpage Federal Credit Union, New York’s largest, said 21 of its 25 branches were back in business Thursday.
By leveraging the key drivers of consumer adoption, credit unions can realize a faster rate of adoption that will establish mobile banking as the norm.