Credit unions make no secret about their desire to attract Gen Y members. But are the Millennials worth the effort?
Despite extreme weather that closed credit union branches, service to members was maintained thanks to technology, action plans and policies.
Only 10% of credit unions are settlers, who stick around to finish what they started in social media.
The gateway drug to social media is Facebook, but engaging with members in new ways like Snapchat or Instagram could see huge growth next year.
As Facebook has become institutionalized, the kids are hanging out elsewhere.
Read how Navy Federal and America First have integrated social media into their overall business strategy.
For the fourth time this month, severe weather has forced credit unions to send employees home and close up shop.
Learn more about improving social media engagement and quantifying ROI in this special report.
Learn how social media engagement can be quantified into dollars and more in this special report.
Experts say no social media policy is foolproof because of third-party risks.