Snubbed by lenders, entrepreneurs are taking their pitches to the people.
An auto buying program, a private member sale and a holiday-themed rate special are among the ideas shared.
Credit unions get creative in their efforts woo car shoppers away from their direct competitors, namely dealerships.
$64 million Houston-based credit union launches Members Private Sale 2.0 using third party vendor.
The Houston-area, $37 million Space City and the $20 million Independence Parkway FCU of La Porte, Texas, plan to merge this summer.
Combination would yield a $57 million survivor as healthy equals pair up.