While customer satisfaction with credit unions has dipped they still fare better overall than big banks.
When it comes to the trends in marketing, the challenge this year has been doing more with less.
In more ways than one, the purchase by the $1 billion Royal Credit Union of 11 branches of an ailing Wisconsin bank represents an extraordinary and very positive precedent for CUs.
If TruMark Financial Credit Union's new edgy and humorous awareness campaign strikes a chord with southeastern Pennsylvania residents it could be because they scripted it.
With federal legislation on credit and debit card interchange appearing dead in the water this year,
Online fraud schemes and malware are now aimed well beyond big banks and online merchants as crime syndicates seek victims, according to the Anti-Phishing Working Group.
An anti-bank ad and Internet campaign started six months ago by the $343 million LA Financial Credit Union of Pasadena, Calif. was getting fresh attention this week resulting from the public furor over big bank practices.