Alan Maginn

  • Social Media Pivotal, Not Proxy for Brand Awareness

    Once upon a time, credit unions relied solely on traditional methods to market their brand. Today, channels such as Twitter, YouTube, Facebook, Pinterest and others have been touted as the natural evolution, yet the supporting research has been scarce, leaving many to wonder if it was nothing more than just...

  • Thumbs Up for Twitter

    Don’t be so quick to head to Facebook.

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