SAN ANTONIO — Social media is already having a direct impact in the way credit unions communicate, with or without a strategy.
Montana First Credit Union President/CEO Chris Sisco is in television, radio and print ads telling the credit union and bank side of the interchange argument.
The financial crisis and recession had increased uncertainty about the safety of financial institutions. In addition, credit unions are generally less visible than banks.
Credit unions that want to inform their members about the deposit insurance system can install the NCUA's "Keep Your Money NCUA-safe" campaign "widget" on their web sites.
The NCUA Board will be briefed at Thursday's meeting on the agency's advertising campaign to increase awareness of the NCUSIF.
Credit unions took their case for keeping the status quo on interchange fees to Capitol Hill last week as House and Senate conferees began their effort to reconcile the different versions of the regulatory overhaul bill.
After 55 years, Credit Union of Johnson County has a new name: Mainstreet Credit Union.
Anyone who catches part of Visa Inc's., advertising campaign linked to the Vancouver Olympic Games may be forgiven if it sounds an awful lot like the Visa campaign in support of the Beijing games.