Once upon a time, credit unions relied solely on traditional methods to market their brand. Today, channels such as Twitter, YouTube, Facebook, Pinterest and others have been touted as the natural evolution, yet the supporting research has been scarce, leaving many to wonder if it was nothing more than just...
As far as which social media channel reigns supreme, years later the answer remains it depends.
Gen Y Back Talk columnist Natasha Chilingerian sheds some light on her generation. In this part five of six, she talks about the power of social media.
In an effort to make social media interactions with members more meaningful, the Boulder, Colo.-based Elevations Credit Union has challenged the community to step up for a worthy cause.
WASHINGTON — The breakout session theme was plain: Social media matter – and you can do them.
DigitalMailer is adding a social media management system from SocialVolt to its digital communications services for credit unions.
After struggling to attract followers, some credit unions have given up on Twitter and are shutting down their accounts.
Over the last couple of years, especially in 2011, many credit unions flocked to social media to extend their presence into the digital realm.
Consultancy says global survey suggests willingness to pay for social media, electronic wallet services.
For all of the advantages advocate say it carries in building outreach, social media may not be the best way for financial advisers to build new relationships.