Kentucky Telco CU says name change was necessary to eliminate consumer confusion and attract new members.
The Oklahoma City-based credit union’s new name is part of a larger rebranding effort.
Learn why three credit unions rebranded and pick up some tips from a branding expert.
School Employees CU is now Inspirus CU; San Bernardino School Employees FCU becomes Thinkwise CU.
Business lending CUSO's new name, logo follows a turbulent past.
CUANY will put New York first in its new name, provided members vote in favor of the rebranding.
Beyond Marketing now operates as BYM Agency and launches new website.
Massachusetts credit union rebrands after long association with telephone workers.
Name change for Arizona cooperative addresses "perceived barriers to membership."
Rebranding accompanied by new internal platforms and member offerings at Ohio credit union.