With one in four consumers labeled as "mobile-first," credit unions must strive to keep up.
Javelin reports the number of weekly mobile banking users now equal those who visit a branch.
Javelin expert urges financial institutions to take several steps to ensure their effectiveness.
Report disputes industry belief that consumers aren't interested in mobile wallets.
Mobile wallets are coming – that is a certainty, some experts say. But just about everything else around this issue remains uncertain as credit unions, banks, and merchants scramble to attempt to keep pace with a fast evolving marketplace.
Javelin study finds opportunity for credit unions with $675 billion in deposits in possible play.
In what may have significant implications for ATM deployment and other aspects of credit union operations, a study from Javelin Strategy and Research has found that debit and credit cards have overtaken cash for the bulk of sales volume at the retail point of sale.
Debit card volume passes that of cash at the point of sale. This preview article from next week's print edition examines the implications.
Javelin study finds cash transactions more numerous but not as high in value.
Javelin researcher says "many credit unions still do not offer mobile banking apps and that is what users want."