A successful social media strategy incorporates an online culture in which members feel comfortable interacting with the credit union.
Marketing CUSO Chatter Yak! focuses on turning followers into revenue generators for credit unions.
The 27,000 members of the $261 million Alpena Alcona Area Credit Union in Alpena, Mich., can now deepen their online banking experience with a new personal financial management solution, the credit union said.
Northern Lower Michigan institution deploys MoneyDesktop to its 28,000 members.
Last spring, an unsuspecting elderly couple came into Alpena Alcona Area Credit Union in Alpena, Mich., to discuss a loan. Their loan interviewer, Jamaican Beaudoin, was helping them when the couple said two words that set off alarms that something was amiss.
The end-of-the-year Christmas party was a good setting for presenting 2011 Personal Achievement Awards to staffers at the $253 million Alpena Alcona Area Credit Union.